PEPID


Evanston, Illinois, October, 2002—PEPID, LLC and the American Society of Health-System Pharmacists (ASHP) recently announced renewing their partnership in utilizing the ASHP DI Drug Information within all PEPID handheld software for health care professionals. This rare collaboration between the largest professional society of pharmacists (30,000 members) who serve patients in hospitals and integrated health systems in the US, and the privately-held PEPID software publishing company, targets the same goal: minimizing medication errors and saving lives. AHSP supports PEPID in part because of that company's independence from pharmaceutical companies; PEPID is supported solely through subscription revenues.

This partnership makes optimal use of ASHP's pharmaceutical knowledge and resource materials, plus expert oversight in the development and review of PEPID's comprehensive database—providing an unprecedented depth of information in clinical handheld software for physicians, nurses, medical students, emergency medical services personnel, and other healthcare professionals.

The ASHP is renowned for its publication of clinically current pharmaceutical information, plus noteworthy contributions to the study and enforcement of drug safety. This alliance with PEPID creates the highest standards of medication administration effectiveness and safety more accessible, by placing drug information in the hands of the health care practitioner when and where they need it most—at the bedside.

"The American Society of Health-System Pharmacists is an ideal partner for us," states PEPID founder and CEO Mark Rosenbloom, MD. "They're the leading resource in pharmaceutical care, and a natural fit with our goal of reducing and even eliminating medication errors—a critical issue in today's arena of hundreds of millions of drugs being taken every day." Rosenbloom is a board-certified emergency physician at Northwestern University Feinberg School of Medicine in Chicago, Illinois.

PEPID medical professional programs were initiated in 1994 when a team of 35 medical and pharmaceutical professionals came together and created the first version of PEPID, now called PEPID ED. The Portable Emergency Physician Information Database is designed to assist in the reduction of medical errors and improve patient outcomes. PEPID's six current professional products are the result of eight years of an ongoing effort by more than 120 health care professionals; providing health care professionals access to the most comprehensive, accurate, and current pharmacological and clinical information at the point of care via personal digital assistants (PDAs).

The ASHP publishes the American Hospital Formulary Service (AHFS) Drug Information, a tested and proven source of comparative, unbiased, and evaluative drug information containing a monograph on virtually every single-drug entity available in the U.S. Drug monographs are prepared by a professional editorial and analytical staff and incorporate the expert advice of leading medical scientists, physicians, pharmacists, pharmacologists, and other clinicians and professionally qualified individuals.

Recognition of the authority of AHFS Drug Information and ASHP's expertise as a drug information publisher over the years has included that of the US Public Health Service and the Department of Veterans Affairs, the National Association of Boards of Pharmacy, the Standards of Medicare, the American Pharmaceutical Association, the National Institute of Health (NIH), the American Health Care Association, the American Hospital Association, the U.S. Congress, Health Care Financing Administration (HCFA, now the Centers for Medicare and Medicaid Services), and many others.

For more information about PEPID products, visit www.pepid.com or call 1-888-321-STAT (7828). To contact the American Society of Health-System Pharmacists (ASHP), go to www.ashp.org, or call 301-657-3000.